Overview of Current Russian Hand Tool Market

The total sale of hand tools in Russian market is expected to increase continuously. Specialists demand more for medium-price products and more people turn to use products from Taiwan with good quality but at lower prices.

According to the statistics from Russian Customs, 89% of hand tools in Russia are imported from Germany (21.53%), China (12.1%), Finland (11.1%), and USA (7.51%). These products are mostly made by famous brands like Bahco, Hilti, Black & Decker (DeWalt), Makita, Skil, Hatachi, Festo, Metabo, Fein, and Dauer, etc. Russian enterprises prefer buying brands from Europe or USA, while general Russian people buy products mostly from Asian brands. Brands which are popularly accepted by general Russian buyers are Stanley, Stayer, and Olympia. According to applications of hand tools, the hand tool market of Russia can be divided into 1. Industrial use, 2. Professional use, 3. Semi-professional use, 4. DIY use, 5. Brands with high unit prices. Taiwanese manufacturers have higher awareness and competitiveness in “Professional use” and “Semi-professional use”.

Major customers in the industrial market are large factories and professional automotive repair shops, which demand not only the performance of products but also ergonomics, pragmatism, and durability. The market of products with high unit prices are dominated by U.S. Snap-on and Stanley, French Facom, and German Hazet (as some large car manufacturers request that the hand tools used in production and after sale service must be from these big companies only). The influence of the DIY market on product demand is comparatively small, so Chinese-made hand tools are more competitive in this segment.