Industry Activities
The Hardware Developer That Makes the Cheapest the Finest
President Huang of Jin Shin Chyuan: The Irreplaceability of JSC is Dependent upon Offering What Customers Really Need
by Tanya Shih, Fastener World Inc.
Speaking of metallurgical technology, we definitely have to visit companies in central Taiwan, especially Jin Shin Chyuan Industry Co., Ltd. located in Beitou, Changhua, with lots of surprises to be discovered. This plain hardware manufacturing company is never worried about its order backlog and reveals a remarkable production value. President Amos Huang, who is the soul of the team, has over 40 years of experience in machining. “Focusing on prices, quality, and lead times that customers care about the most always makes it easy to win orders from customers continuously,” he said proudly.
The Perfect Combination of Techniques and Products Made of Mg-Al Alloy
The ISO 9001 and ISO 14001 certified Jin Shin Chyuan accepts orders for development of products in aluminum, steel, copper, stainless steel, or plastics. A few years ago, president Huang accepted an order for developing machined parts in “Mg-Alu alloy”, Most of his peers didn’t even believe he could make it at that time. If one does not have enough knowledge of material properties and machining technology, it will be really difficult for him to develop products using materials with low ignition points and there can be damages to one’s life or property due to carelessness. However, president Huang finally made it with a perfect result, which then won him a good name as “the technician with a sense of aesthetics.”
The “Cheapest But Finest” Attitude to Business Running Results in Steady Growth of the Company
Founded in 1987, Jin Shin Chyuan specializes in machining parts such as screws, nuts and other precision hardware for automotive, machine tool, and medical applications. Miss Amma Huang, the 2nd generation of Jin Shin Chyuan, who has worked in the company for years, said, ”When the company was just incorporated, it had only 2 basic CNC auto lathes for OEM service. However, the company became more flexible than ever when a variety of modern CNC composite lathes were introduced 8 years ago. It can not only continue on the OEM service, but also have greater capacity to accept more orders.”
President Huang added, “We do not have any sumptuous plant and do not need a vast hinterland. But as we concentrate on everything we do, we can still maintain steady growth of the company by producing small batches of customized products in various specifications. On the other hand, when I stepped into this industry, my attitude to make usual things unusual greatly helped me to gain an irreplaceable position to customers. In other words, even if the product has the cheapest price, it still has to look like one with the finest quality. As a result, when a customer receives the product, he can experience what quality service with extra value really is.” That is what makes a small company with impeccable strength.
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